Platforms vs publishing

You may have noticed that I’ve started using posting more regularly to my Tumblr blog.

Does this mean that this, my own blog on my own domain, has become redundant?

I don’t think so.

Here’s how I've rationalised the split to my self.

I post on other people’s platforms (Tumblr, Twitter, Google+, Facebook) when I'm simply sharing other people’s content (sometimes with a comment) or engaging in a conversation.

I post here when I want to publish something original that I author myself.

Platforms vs publishing.

Each has their benefits:

Platforms allow for easy one-touch sharing, conversation, discoverability and a stream of content that’s easy to read.

Publishing allows you to control the form and to guarantee permanence.